ARC adds digital content experts to the group
ARC continues to add expertise with key recruitment and strategic acquisitions as part of its growth journey, to be able to offer its customers a stronger and more comprehensive offering. With the addition of Curious Mind, ARC is further elevating and amplifying its cutting-edge expertise in content strategy, editorial, web and UX copy, film production, and project management.
“"The Curious Mind team has been in the digital context since its inception and are kindred digital natives. We clearly have the same DNA and it feels great to welcome them to the group. In order to offer our customers a complete service offer, we need to be more content-driven than we are today. This means that we can support our customers in an even better way – from strategy to execution."
“We are very much looking forward to all the new opportunities we can provide our customers and employees. Together with ARC, we can continue our growth journey but in an augmented context and with more muscle. This new context will enable a broader offer and new exciting initiatives where we can lift content higher up on corporate agendas. The goal is still the same, to be the sharpest content partner for our customers”, says Emma Lindén, Managing Director of Curious Mind.
Curious Mind joins ARC with all employees and will retain both its strong brand and culture. Going forward, customer projects will be delivered to both existing and new customers together with other ARC companies.
About Curious Mind
Curious Mind is a digital content partner specializing in digital communication with about 60 content specialists under one roof. Curious Mind offers its customers specialists in the entire content chain – from strategy and content production to the important follow-up. Together with customers, Curious Mind drives and develops their digital communication and ensures a better and simpler digital everyday life for their customers’ customers.
The company was founded in 2006 by Evalena Liolios and has today 60 employees who work with customers such as BMW, Arbetsförmedlingen, FOREX, Alecta Fastigheter, Plantagen and Systembolaget.
Eidra is a consultancy collective bringing together a unique group of leading companies in strategy, creativity, and innovation. Our companies provide businesses with the concentrated expertise they need to deliver sustainable commercial advantage, at speed. We help leaders create Great Change: the exponential growth that only happens at the intersection of different perspectives.
Born in the Nordics and headquartered in Stockholm, we have found kindred spirits around the world, building strong operations in the Nordics, the Netherlands, and the US.
Today, Eidra includes Above, Ariel, Alexander Reklamebyrå, Conversionista, Cupole, Curamando, Curious Mind, Fabrique, Goods, Heydays, Kurppa Hosk, Kurppa Hosk Communications, Los & Co, Mission Anew, Neue, Tba, Q42, and Umain. We are now 1,200+ strong: strategists, creatives, and engineers, built on a foundation of management consultancy competency that allows us to move effortlessly between strategy and implementation.
Eidra is driven by its active founders and shareholders, who collaborate with minority owners Altor Equity Partners, leveraging their strategic investments to develop the consultancy collective.
Elin Kiw
Head of Communications, Eidra
Email: elin.kiw@eidra.com
Phone: +46 70 777 2267