We help leaders create great change.

Eidra — we help leaders create great change

Eidra is a consultancy collective driven by the conviction that business transformation requires a combination of management consulting and best in breed expertise in creativity, engineering and data.

That’s why we’ve gathered the best in breed companies, and designed a model for how to orchestrate our common capabilities and collaborate deeply with our clients.

Founded in
2019
The origin idea of Eidra is to bring the best-in-breed expert companies together. This idea sits at the heart of our DNA, fostering a collaborative culture.
Partners
+150
Owned by a diverse group of 150 active partners working together to build a meaningful culture for our employees and delivering value to our clients.
Thinkers and doers
1500
Management consultants and experts within creativity, engineering and data combining thinking and doing to solve complex client problems.

A culture of change and growth.

Our foundational idea is to help our clients by combining management consulting to set direction for change with the expertise needed to execute on it. To succeed, we’ve also built an extraordinary ability to orchestrate programs, projects and tailored teams - often embedded with our clients’ organizations. All for better accuracy, speed agility - and to make the change sustain.

Balanced expertise to deliver value.

  1. Consulting

    We believe businesses need a new kind of partner to help them rise to the demands of today and tomorrow. A consultancy that has the ability to help navigate new uncharted terrains, infuse expertise and strategic guidance as well as support the transformation hands-on together with our clients and partners.

  2. Creativity

    For us, creativity is an indispensable tool in making businesses successful and promoting great change. Storytelling that has the power to engage, create meaning, move, and clarify brings the business agenda to life and infuses it with meaning beyond spreadsheets.

  3. Engineering

    We are the engineering backbone for companies looking to optimize customer experiences and innovate through physical & digital product design. We provide all the technical capabilities needed to build market-defining products, from initial pre-studies & pilots to full product portfolio launches.

  4. Data

    A data-driven approach fuels true innovation. It’s about turning insights into meaningful decisions and crafting solutions that blend accuracy with creativity – at speed. With data as a guide, creativity thrives within structure, and engineering transforms bold ideas into tangible results.

Why it works.

People

  • Origin idea to gather the best experts to create a common culture and ways-of-working.
  • Governance model designed for collaboration and teams tailored to meet each projects’ specific need.
  • All partners owning shares in the same legal entity fostering unity.
  • Foundation built on professionalism, team spirit, positivity, solutions and commitment.

Place

  • Our signature offices and workspaces are designed for teamwork, client integration and social interaction.
  • A house of brands catering to the development of our expert companies - still collaborating seamlessly.

Performance

  • One client engagement lead orchestrating each cross Eidra project to ensure seamless and effective execution.
  • Career framework promoting performance, scalability and succession.
  • Coaching and feedback system and leadership program promoting professional and personal growth.
Join us

Our companies

Brand & Marketing

Nice works

To us it’s simple. Nice works. In business as in life. Being nice to each other, to our clients, partners and to anybody who crosses our path. It’s about respect and decency. And the great thing with nice, is that it comes right back at you.

Nice works — the Eidra way of working

Our journey

  1. Accelerating our clients’ AI agenda

    AI remains our number one priority, and we’re staying ahead of the curve to help our clients navigate AI challenges and seize new opportunities. We’re growing across our regions, with the acquisition of Sprint marking a key step forward in Norway.

    2026
  2. Entering the DACH region

    Eidra acquires the insights and marketing advisory firm elaboratum, marking its entry into the DACH region. Several joint Eidra Houses are established across multiple regions, serving as meeting places for Eidra’s employees, companies, and clients.

    2025
  3. ARC becomes Eidra

    Eidra launches, reflecting the continued journey ahead. Eidra is a manifestation of bigger ambitions, more members of the consultancy collective, and an ambition to create great change. The group is also joined by Norwegian agency network Oceans, consisting of Alexander Reklamebyrå, Los & Co, Modulaer, Neue, and tba.

    2024
  4. Proof of concept in Europe and expanding into the US

    Consulting offer in the Netherlands is launched, building a proof of concept in Europe. Simultaneously, the group expands into the US with value offer expansion primarily within Brand, Marketing and Experience, and Innovation, Technology and Data.

    2023
  5. Expanding into Europe

    The group is further established in Norway through acquisition of Heydays and Goods, and also expands into Europe with Fabrique and Q42 joining, established in the Netherlands.

    2022
  6. Adding Innovation, Tech and Data to the group

    At the beginning of the year, Nameless.today (later part of Above) is founded. Umain and Above join the journey in the fall. The three companies lay the foundation for the Innovation, Tech and Data capability.

    2021
  7. ARC is launched

    ARC Arise Consulting Group launches and Cupole joins the family.

    2020
  8. Group X is founded

    Curamando, Conversionista, Kurppa Hosk, Animal and Keybroker come together to build a new challenger. 300 pioneering management consultants and digital experts – brought together to make our clients winners in a transformative landscape.

    2019